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  POP Materials

  You may feature the Be signature as part of your trade show, exhibit materials, or POP displays. The preferred placement of the Be signature in POP materials is on the lower-right- or left-hand corner of the piece. For clarity and legibility, the signature must never be displayed less than 5/8 inch or 16 mm on POP materials, and should always be subordinate to the host partner logo -- no larger than 70% of the host. If there are multiple partner logos, Be should have equal prominence. Please refer to the Be Brand Basic Guidelines for additional information.

Credit Line
Printed materials referring to the Be Brand or Be technology must credit ownership to Be. The following credit line should be used in small type on material: The Be signature is a trademark of Be Incorporated.



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